Campaign2Insights (C2I) Summit

Venue: 

32/38 Barikisu Iyede Street, Off University (UNILAG) Road, Yaba, Lagos, Nigeria, Lagos, Lagos

Date : 

October 23rd 8:00am - 25th 3:00pm

Campaign2Insights (C2I) Summit is a two-day gathering for digital analyst, social media enthusiasts, and entrepreneurs. Participants also get guides to understand consumers' path to purchase and help people understand the optimal channels to making meaningful decisions based on their digital consumer behaviour. You will also learn the critical steps needed to align their paid, owned and earned media to drive quality traffic and deliver a positive impact on their conversions.

Targeted Audience The summit for:


 Creative Director
 E-Commerce Manager
 Brand Manager & Marketing decision makers
 Media Buyer or Planner Chief Marketing Officer (CMO)
Chief Executive Officer/President Chief Technology Officer (CTO)
 Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
Executive Director,
IT Webmaster,
Developer or Designer
 IT Project Manager Summit Goals

 The summit is designed to share new ways data opportunity will impact businesses by:

*Connecting the right data to the right people.
*Understanding the consumer experiences using Google Analytics
*Acting on insights drives organizations forward
*Maximizing engagement and conversions with your current fans and followers;
*Fine-tune the targeting paid social media campaigns to boost brands ROI;
*Getting to answer their most challenging questions.
*Successfully manage your communities, including strategies to solve crises, conflicts and customer service issues
*Use tools to leverage and maximize their efforts, and to measure and understand the effectiveness of their campaigns.

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